Represented by FITT 1ST

Represented by FITT 1ST

Friday, 18 April 2014 NORCO sweeps Master 1 podium in first O Cup race of 2014 at Calabogie

Congratulations to Steve McKee, Justin Rogers and Kevin Davis on finishing 1, 2, 3 in the first O Cup race of the season, at the Calabogie Motorsports Park in Calabogie, Ontario on April 13th.

The team worked very well together controlling the race. Kudos  go out to Bob Tomsic, Ryan Hodgekinson, Lawrence Akot, Brian Kelly and Derek de Gannes for their important contributions to the results of the team.  Keep up the excellent results and have a good race on Good Friday in Ancaster ON. OUTWET is proud to sponsor the team for 2014.


Meet the  Norco Master 1 Racing team. FITT 1ST is pleased to announce that we will be sponsoring the team in 2014 for OUTWET Base layers, Rain gear and Clothing accessories.


Meet the team members
Front Row, left to right

Kevin Davis
Brian Kelly
Steve McKee ( 2012 Master B Canadian National Road Champion, M1 O Cup Champion 2013, National
                         Road Race Champion ( 40 - 49 ) 2013, Ontario Criterium Champion ( 40 - 49 ) 2013
Bob Tomsic
Lawrence Akot

Back Row, left to right

Jason May
Kevin Tearle ( 3rd Ontario Provincial TT Championships 2013
Justin Rogers ( 3rd Ontario Provincial Criterium Championships 2013
Derek de Gannes (  National Road and TT Champion, Trinidad and Tobago ( 50 - 59 ) 2013
                               2nd National Criterium Championships, Trinidad and Tobago ( 50 - 59 ) 2013

                                                                  Here is the 2014 TEAM KIT 

Thursday, 6 March 2014


Now this is state of the art technology. Jackets and vests that are 100% waterproof,windproof and breathable that absorb light during the day and photoluminess at night. Ideal if you are an early morning commuter, like to run or walk the dog at night. 


Check out the video: CLICK ON THE ALIENSKIN LOGO ON THE RIGHT                                                                     SIDEBAR

FYI:  Here are the answers to some questions you may have:

Are pigments dangerous to humans?

No, the pigments are natural, non-toxic, non-radioactive and heavy metals content is twenty times lower than the limit imposed by the stringent U.S. regulations.

How long do the photoluminescent products last?

The physical principle of photo-luminescence is eternal. By laboratory testing, we can say that after 10 years, the photoluminescent pigment does not degrade at all. The photoluminescence will last as long as the jacket itself. 

How should I recycle a photoluminescent product?

Due to its very low content of heavy metals and small amount of pigment gener- ally used in applications, photoluminescent products can be recycled according to the support that hosts them (paper, plastic, wood, undifferentiated).

Can I charge photoluminescent objects with artificial light?

Of course, the photoluminescent effect can be obtained also with a normal light bulb, provided that this also emits a minimum amount of light in the excitation spectrum of pigment. Normally energy saving incandescent bulbs, neon tubes and light bulbs achieve a decent result, as long they are exposed for about 10-15 minutes.

What is the best way to charge the pigments and obtain the maximum effect of photoluminescence?

The best method and also the least expensive to charge the pigments is to expose them to natural sunlight for about one minute. The emission spectrum of the sun is the most complete and the best for our pigments.

How long does the photoluminescence last?

Please note that each light source is more powerful than the light provided by photoluminescence. The photoluminescent effect duration is equal to approx imately 8 hours and is only visible in complete darkness. During the first 10-15 minutes, the light provided is the brightest then it begins to subside,  and then stabilize at a less intense level for about 7 hours, always being visible

Monday, 3 March 2014

Morning Glory Cycling Club, will be wearing Outwet this Spring

The Morning Glory Cycling Club with chapters in Toronto, Mississauga and Oakville and over 600 members is offering Outwet to its membership this Spring through theirs clubs online store.  Orders need to placed through the CCN online site by Mar 11th to ensure delivery by mid April.

Any members wishing to see the products in person and try them on prior to ordering are encouraged to attend one of the 3 remaining Demo's for the products at Gears Bike Shop at the following locations.

Make sure you check out the NEW Alienskin photo luminescent jacket and vest that glows in the dark, Excellent for the early morning starts that the club is Famous for. BE SEEN for safety

Sat Mar 8th  Gears Mississauga  11:00 am - 2:00 pm

Sat Mar 8th  Gears Oakville  3:00 pm - 6:00 pm

Sun Mar 9th  Gears Leaside  2:00 pm - 5:00 pm

Any questions please contact Scott Judges at 416-346-9696

Friday, 10 January 2014

OUTWET official product launch at Dornellas Bike Shop's 25th Anniversary

On Nov 10, 2013, Outwet made its debut at retail in Canada, at the 25th anniversary of Dornellas Bike Shop, Dornellas is one of the most well known bikes shops in Canada, and is owned by Eon Dornellas, 3 time Olympian, and Canadian National Road Race Champion in 1986

Dornellas was chosen for the launch of Outwet in Canada because of Eon's continuous and unwavering dedication and passion  to the sport of Cycling.

Dornellas will have a large display of Outwet for sale at the Toronto International Bike Show Feb 28 - Mar 2, 2013, so come down and try them out. I will be there to explain all the benefits of the line. Once you've worn Outwet, you won't wear anything else.

For more info on the  Toronto International Bike Show visit

Thursday, 9 January 2014

OUTWET helps take Canadian ultra cyclist PETER OYLER across America in 10 days, 15 hrs and 16 mins

On June 11th, 2013 Peter Oyler's epic adventure, the Race Across America ( RAAM ) began, He had been here twice before in 2007 (Finisher) but in 2009 ended up in hospital in 2009, unable to finish the Race.

But this year was different, A specialized crew, lots of sweat box training and 1000's and 1000's of km's of riding and a GOAL.  Finish the race in 10 days. Pete had done everything right in his preparation, but never had he been this mentally prepared for the race.  4677.9 km's (2962 miles) and 170,000 vertical feet of climbing between him and the finish in a course stretching from Oceanside, California to Annapolis Maryland

Controlling core body temperature is vital when you span temperature ranging from 40 - 113 deg.  F all in one single descent. Add pouring rain, gale force winds and dust storms to the mix and you get just a little bit of the flavour of this race. Now try riding for 22 hrs a day on less than 1.5 hrs of sleep each day. This is the hardest bike race in the World ( It ain't no Tour )

I could go on for hrs writing about my experience as a member of his crew, but that is not what this race was about. It was all about getting Pete to the finish line in under 11 days.

One of the major contributors to that was the Technical base layers that Pete relied on to keep his core temperature as even as possible through the race. Enter OUTWET High Technical performance wear.

Here is what Pete had to say about OUTWET

"As a two time RAAM finisher, I know comfort in clothing, and even more importantly base layers of clothing.  I have tried  many different base layer options over the years.  Using Outwet for this season has been a great change.  The system of one size basically fits all and the great comfort made my RAAM race much better then other races. Dealing with the various natural elements  in one race lasting several days requires the right product. The Outwet line of product covers the body with the right pieces based on the various temperatures and rainy conditions that were present in RAAM.

Outwet's versatility allows riders to cover any distance and be cool or warm, dry and comfortable.  I would highly recommend this product to anyone. Thanks Outwet for helping me complete RAAM making a great product that can be used by cyclists, skiers or anyone for that matter in the great outdoors!"

Peter Oyler

Well done Peter it was an honour to be part of your crew

You can read all about the different products by clicking on the icons on the right sidebar, You can also download the product catalogs from the left sidebar. Check out these pictures 

Tuesday, 26 March 2013

FITT 1ST Distribution appointed as Exclusive Canadian Distributor of OUTWET High Technology Performance Wear

OUTWET Italia s.r.l. of Italy is pleased to announce that FITT 1ST Distribution has been chosen as our Exclusive Canadian Distributor for our OUTWET High Technology and RACE Performance Wear lines efffective October 11, 2013.

OUTWET Italia s.r.l. is based  in Marostica, Italy in the region of Vicenza.

All aspects of manfacturing including, designing, prototyping, modelling, graphics, cutting, assembling, sewing and finishing of the products are done on site under the highest quality control by specialised personnel ensuring that all OUTWET products are 100% Made in Italy.

OUTWET performance wear is the ideal choice providing supreme comfort for Cycling, Running, Skiing, Hockey and all general fitness activities

OUTWET products are used by several Professional Teams, and is an  OFFICIAL SPONSOR of the Cannondale Pro Cycling Team, featuring riders like Peter Sagan, Ivan Basso, Elia Viviani, our very own Guillaume Boivin.

Canadian Dealer and Retailer enquiries contact Scott Judges at  
or call 416-346-9696